If you've learned how to set up funnels, it is now time to take a closer look at the Funnels menu and what it can offer you.

Funnels tab

  1. New funnel—Add a new funnel

  2. Funnel search—Search for funnels in your project

  3. Manage categories—Manage and sort your funnel categories

  4. List of funnels—List of all funnels in your project

  5. Date range—Set the date range for funnel data

  6. Filter by—Add filters to funnel data

  7. Edit, Anomalies monitoring, Add tile to dashboard, Share, and other options

  8. Enable Revenue insights—Add revenue insights to your funnel

  9. Show trended view—View data as a trend

  10. Conversion data—Data related to conversions in your funnel

  11. Revenue data—Data related to revenue in your funnel. Only displayed when Revenue insights is enabled.

  12. Funnel steps—Steps of your funnel with the option to Play sessions

Navigating funnels

You can see a graph with the number of users that have made it through each step of the conversion funnel. You can adjust the date range (1) and the conversion rate of the funnel (2). The drop-off rate between the steps will be listed at the bottom of the funnel, with the orange color representing the highest drop-off. Your conversion rate will be shown at the top right of the graph.

Editing and Reporting

In the top right of the funnel tab you'll find additional options to duplicate, delete, and edit the active funnel. It's also possible to activate automatic reporting via email to stay completely up-to-date.

Watching recordings of visitors who dropped out

Click the Play button to see a playlist of filtered recordings from the visitors that dropped out between the steps of your funnel. You can see exactly what happened with, for example, those that abandoned their shopping cart right before checking out.

You can save the segment directly or click the Edit filter button to make additional modifications.

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